As I was on my way to the airport on Friday the 5th, I read an e-mail message on my PDA announcing a new marketing book. Since I am an avid student of marketing, I probably would have ordered the book anyway, but the contest to promote the launch of the book made the immediacy of the purchase all the more compelling. The author was attempting to reach #1 status on Amazon by midnight, Friday.
The book is Book Yourself Solid : The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling by Michael Port. You could enter the contest without buying a book. I was intrigued to learn that he was giving away $50,000 in prizes to promote it! Even though I don’t normally order things from my PDA, I decided to join the contest and buy the book that moment.
I just learned that I actually won something in the contest!
The Internet Power Pack
Offered by Max Steingart of www.successway.com/max
A Completely Different, Proven Approach to Prospecting and Recruiting that Allows You To Create An Unlimited Pool of Prospects, Any Time, Any Place, Anywhere, Literally on Demand, Completely Devoid of Fear of Rejection, Heartbreak or Failure. This enormous package includes 8 CDs, book and ebook!
Gaining qualified prospects and keeping my database up-to-date is a perpetual challenge, so maybe the Universe thought this is something I could use. I am thrilled to have won this prize!
I also think I’m going to benefit greatly from reading Port’s book. I especially liked these lines from the prize winner’s page:
Whether or not you won one of the prizes from the jackpot worth over $50,000 donated to this fun and playful sweepstake, you are a winner… because you stand in the service of others as you stand in the service of your destiny….Just between you and me, Book Yourself Solid is truly a love story disguised as a business book. A love story between you and all the inspiring clients you will choose to book right away.